EXHIBITION SPACE
More than 6,000 sqm dedicated to brand presentation, buyer meetings, and seasonal ordering.
is based in Shenzhen and Hong Kong.
It is a professional fashion operations platform rooted in the Chinese market and informed by an international perspective,
integrating brand representation, market expansion, operations management, omnichannel marketing, and strategic investment
as a comprehensive support platform for brand management organizations.
With wholesale business development at its core, YUAN provides global designer brands with end-to-end solutions for the Chinese market, supporting long-term growth and sustainable development through systematic operations.

More than 6,000 sqm dedicated to brand presentation, buyer meetings, and seasonal ordering.
Connecting 3000+ buyer stores and department-store channels through a nationwide and international network
Four major seasonal fashion ordering events held annually in Shanghai